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SET YOURSELF APART WITH AN "AUTHENTICALLY YOU" IDENTITY ALIGNED TO THE BRAND STRATEGY

For established service businesses a Brand Identity Kit provides a professionally crafted future-focused visual identity that is grounded by strategy, connecting your business with the audience that supports growth. ​

Your business identity sits at the core of your brand. It brings your brand story, values, and message to life in an “authentically you” visual identity that resonates with your target customer audience.

If your business needs a solution in any of these areas, this service is for you.

  • we are moving in a new direction and have outgrown the current brand

  • we not attracting the right customer, or they get us confused with others in the marketplace

  • our brand lacks impact and gets lost in the crowd

Working collaboratively with you, experienced brand designers provide end-to-end support to bring your vision to life in an identity tailor made to fit your business. 

 

For businesses with a strong existing marketplace presence a brand audit is recommended. This uncovers what's impacting brand performance, and customer brand trust provides a tactical plan to create breakthrough market place brand impact.

 

If you need the help of a fresh set of expert eyes, take a look at our brand optimisation audit service.

A strategically aligned identity attracts attention from all the right people, highlights your point of difference and creates a lasting first impression.

TOOLKITS THAT WORK FOR YOU.

You know your business... we know how to translate that "big picture" into a identity that sets you apart, memorable with your target customer audience and authentically you.
 

Strategically aligned to your business goals, your toolkit supports you to...

  • Grow impact with right audience

  • Build trust through authenticity

  • Feel empowered with an identity that reflects your commitment to professionalism.

We're here to make the process simple, working collaboratively with you to bring your vision to life.

 

Leveraging 20 years of building brands, the following selection of toolkits work for businesses at various stages of their growth journey:

The Brand Pack

The Identity Kit

The Baseline Identity Kit (great option for small businesses)

toolkit suitcase_brandpack

THE
BRAND
PACK.

A complete business brand pack that defines your brand strategy, brand story, visual identity (logo), and messaging strategically aligned to your business. Provides business owners professionally created brand assets, website home page visual theme, and copy written brand story so they can kick start identity implementation.

Your brand pack toolkit contains:

  • Brand Strategy blueprint

  • Creation of a bespoke visual identity

  • Development of Identity suite (design variants)

  • Identity suitcase (electronic print & screen compatible files)

  • Brand story & messaging

  • Implementation visual (website home page, social media platform/s)

  • Brand guideline

$5570 +GST
 
toolkit suitcase_identity kit

THE  IDENTITY
KIT
.

A tailor-made identity toolkit that defines your identity, and Identity suite. Provides business owners with a tailor-made toolkit that supports them to maintain consistency with the flexibility of predefined identity variants.

Your identity toolkit contains:

  • Creation of a bespoke visual identity

  • Development of Identity suite (design variants)

  • Identity suitcase (electronic print & screen compatible files)

  • Implementation visual (website home page)

  • Identity guideline (summary)

$2100 +GST

 
toolkit suitcase_baseline identity kit

THE
BASELINE IDENTITY KIT.

This kit is for small business or sole traders wanting to get things right from the start and create a lasting first impression. A tailor-made baseline identity toolkit that defines your identity, and provides a suitcase of print and screen artwork files and 1 pager guideline so you can roll-out your new business logo consistently with speed, ease and confidence. 

Your baseline identity toolkit contains:

  • Creation of a bespoke visual identity

  • Identity suitcase (electronic print & screen compatible files)

  • Identity guideline (1 pager)

$1200 +GST

 
NEED A CUSTOM KIT?

Need a few custom-built items included inside your toolkit... let's have a chat.

BRAND OPTIMISATION AUDIT.

Need help to clear the way so you can attract more of the right people to your business?

 

A brand optimisation audit provides a tactical plan to get your brand back on track to performing at its peak. Remove barriers breaking down brand impact throughout your customer journey so you can gain cost saving efficiency and business momentum.

Considering re-branding?

 

An audit provides an independent brand SWOT, helping you to validate what stays and what goes so you can focus your efforts in the right areas to minimise cost and business disruption.

Brand Optimisation Audit: $1800 +GST


Website SEO Insights: $799 +GST

Additional insights gained through an audit of your SEO is offered on the following platforms: Wix, Squarespace, Wordpress, Shopify. Undertaken in conjunction with a Brand Optimisation Audit.

 
 
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READY TO GROW YOUR BUSINESS WITH AN IDENTITY THAT RESONATES WITH YOUR TARGET CUSTOMER? 

Linaka essentials collection redesign

“WE LOVE WORKING WITH A CREATIVE WHO REALLY CARES ABOUT OUR BUSINESS AND THINKS BEYOND THE CREATIVE BRIEF”

 

Charmain Mead, GM Linaka